Quote:
Originally Posted by Simple Man
Seems I heard the same thing years ago, WRT Saturn.....
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Yea, Saturn is a real head scratcher. When first launched, they had a decent product, very loyal following, great dealer network, and tons of public goodwill. As the years progressed, they let GM creep into every part of the operation including the product and it became ruined and poisoned just like the rest of the GM divisions. By the end, all their stuff was just re-badged garbage from the rest of the GM line. Why would anybody buy one? Second problem was in the 19 years as a separate GM division, they never posted a profit. Awfully tough to compete with the imports. Seems American car makers just can't make a good small car and a profit at the same time. Building a small number of outrageously expensive cars on;y 2% of the population can afford may work better for them.